If you promised yourself you'd cut back on spending this year, Target — and all the fabulous fashion finds the store has to offer — probably isn't helping. It seems like just yesterday we convincing ourselves to drop a few extra dollars on items from the 2021 Designer Dress Collection (and trust us, the ones we managed to score were sooo worth it). But, as we continue to get good use out of those Christopher John Rogers items, we now have to prep for another must-have release: The Fall Designer Collection.
Somehow, some way, Target is one again collaborating with the best of the best, allowing us to shop top-tier brands for a fraction of their typical price. This new group of designers includes Rachel Comey, Victor Glemaud, Sandy Liang and Nili Lotan — all of which are favorites among the fashion crowd and, yes, have tons of celebrity fans. Altogether, The Fall Designer Collection will include 180 modern and classic essentials, and will once again be offered in sizes XXS to 4X.
"For the past 20 years, our guests have continued to express excitement when we introduce them to new and emerging designers from across the globe, all at an incredible value," Jill Sando, Target's executive vice president and chief merchandising officer, said via press release. "This fall, we're building upon that legacy and bringing together four dynamic and highly-regarded designers to introduce a collection of inclusive, on-trend and timelessa fashion staples to re-energize guests' wardrobes for the fall season."
Perhaps the most important part of this exciting news is that Target promises most items will fall under $50, and nothing is said to top $80 — which means we might not feel too guilty if we end up saying "What budget?" and adding multiple things to cart. (Hey, it's an investment!) As for what we can expect to shop both online and in select stores come launch day? Aside from sharing a sneak peek at the clothes and accessories, each designer released a quote that hints toward their specific collaboration, which you can read, ahead.
"This Fall marks the twenty-year anniversary of my brand, Rachel Comey. We are proud to have grown from a New York-based company to a global one, and are thrilled to introduce our designs to an even wider audience through this partnership with Target. The collection is filled with easy, wearable styles that work for all lifestyles, which aligns perfectly with our mission and this celebratory milestone."
What to Expect: A playful, comfy spin on casual-cool, including sweater pants and leather tops.
"Working with Target on this collection has been a highlight of my career. I always aim to make designs that are celebratory, fun and encourage all people, no matter their race, size or gender, to embrace who they are. I hope that every guest who shops at Target is able to find a piece in my collection that makes them feel the most like themselves."
What to Expect: The bright boost your everyday outfits crave, like color blocked styles and bold stripes.
"My brand is inspired by nostalgic moments from my childhood, and when the opportunity to collaborate with Target on a fall fashion collection came about, I knew it was the perfect fit as I've always admired their collaborations. I'm thrilled to be able to bring my designs to such a broad audience and hope that they encourage Target's guests to have fun with their fashion and not take themselves too seriously."
What to Expect: Easy, effortless items that still excite you, whether we're talking patchwork fleece or smocked dresses.
"I've always believed that the clothes you wear tell a complex story of who you are as an individual. Your clothes should give you the strength and confidence to run your life. I'm incredibly excited to have the opportunity to work with Target to bring a collection of fashion staples to a wider audience than ever before."
What to Expect: Elevated minimalism with a "'70s Americana" twist — aka your new go-to jumpsuits and slip dresses.